You’ve put a lot of time and effort into crafting the perfect email marketing campaign for your business, but how do you know if it is working? By looking at the right metrics! Digital marketing company in ahmedabad said that knowing which key performance indicators (KPIs) to measure can help you determine whether or not your campaigns are successful. Here are five important metrics that will give you insight into the effectiveness of your email marketing efforts. Delivery Rate: This metric measures the number of emails sent compared to how many were actually delivered. If you are having difficulty getting emails delivered, it could be an issue with your content or reputation score. Make sure that all images and links are optimized properly, as this could be affecting delivery rates. Open Rate: Your open rate is a measure of how many people opened your emails out of those who received them. To increase open rates, consider testing different subject lines and send time...